Mencakup usaha perdagangan eceran khusus barang-barang kosmetik, seperti kosmetik rias wajah (eye shadow, maskara, krim wajah, lipstik, lipliner), wangi-wangian (cologne, toilet water, parfum), perawatan rambut (sampo, tonik rambut, minyak rambut), perawatan kuku (base coat, nail polish, nail cream, cutical remover), perawatan kulit (baby oil, cleansing lotion, masker, krim kaki), kebersihan badan (deodoran semprot, deodoran krim. douches), preparat cukur (sabun cukur, shaving cream), kosmetik traditional (bedak, mangir, lulur), serta kosmetik lainnya seperti bedak badan, kapas kecantikan, baby powder.